Lavazza Italian Pavillion
01 May 2015
A huge cup of steaming Lavazza coffee will welcome visitors to the Expo 2015 Italian Pavillion. The steam of the cup will actually be a vortex of words and images dedicated to the Lavazza world.
The idea comes from the architect Fabio Novembre, who had already collaborated with Lavazza in 2011 , organizing the exhibition for the 20 years of the calendar, and preparing same.